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Advertising Could Cut Costs of Construction Fences Around City Parks
 Seventy-year-old Madat looks at the fences around Akhundov Park and complains about the difficulty crossing the road, because the park is completely fenced.
“I cross the road with fear. Walking through the park is not allowed and doing so along the road is impossible. People walk toward the vehicles,” he says.
The park renovations in the capital have accelerated for the past year, and it’s unclear when the renovations will be completed. Neighborhood residents face problems just getting around because the parks under renovation are completely encircled. Hundreds of people are forced to walk in the streets, as a result.
And pedestrians walking in the streets makes drivers angry. For instance, Hasrat Aliyev, the driver of bus number three, which passes around Akhundov Park, says that hundreds of pedestrians cross the street in front of the buses every day. This distracts bus drivers and increases the risk of accidents.
Gadir Mammadov, a police officer, says it’s a dangerous situation for drivers and pedestrians. He says this problem should be regulated somehow.
Previously only concrete or iron plates were used to encircle renovated areas, but now fancy wooden or cardboard fences are used. For instance, 51 such posters of three meter length and 2 meter width have been placed around Baku Soviet metro station. The number of posters around Akhundof Park is 54.
Azer Mehdiyev, expert and head of Center of Assistance to Economic Initiatives, said he doubts that all this fencing is necessary. “It should be decided how difficult it would be to carry out renovation of parks without fencing. Having parks fenced with such expensive boards during renovation is not that critical,” Mehdiyev said.
Mehdiyev says that it would be sufficient to place small wires or “no entry” signs around the renovated parks. “The funds spent on the fencing of one park can be used for the renovation of a couple of parks. These fences are temporary and will be removed in a while. Why should this much money be spent in vain?” Mehdiyev asks.
Samir Valiyev, an employee of the privately-run Plektobal company which produces fences and installed them at Akundov Park, said that the price of one square meter of fencing costs 70 manats. He said this includes all materials.
Additionally, posters are then attached to the wooden fences. Valiyev said printing costs for the posters are 10 manat per square meter. There are 54 posters on the 162 square meter fence. The fence is two meters high. Valiyev calculates the cost of the fence and posters at approximately 26,000 manats.
Azer Mehdiyev, the head of Center of Assistance to Economic Initiatives, says that placing advertisements rather than posters of buildings and flowers on the fences would make better financial sense. “This would mean additional income,” he said.
An employee in the advertising department of Baku City Executive Power stated that they’d never thought about doing this. “This might be some decision coming from the top,” an employee who didn’t want to give his name said.
Ilham Afandiyev, in the press office at Bakcell mobile, said his company might be interested in advertising on construction fences. “If Baku City Executive Power makes proposals to advertisement companies about placing ads on fences and those companies turn to us regarding this, we can review the proposals and express our opinion about their suitability,” Afandiyev said.
The press service of Baku City Executive Power refused to provide any information about the amount of funds allocated to the construction works.
To read this article, published by the Express newspaper in Azeri, click here!
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