Serbia

Serbian Media Managers Professional Development Program

ICFJ conducted a U.S.-based professional development program for six media managers from Serbia, sponsored by the U.S. Department of State through Support for East European Democracy (SEED) assistance to Serbia

The program is designed to explain the principles and practices of U.S. media industry that help the press retain its freedom and economic viability through observing how U.S.

Croatia and Serbia: Journalism Training (2004)

Knight International Journalism Fellow James Walker completed six months of journalism training in Croatia and Serbia in 2004, partnering with the International Center for the Education of Journalists.

Serbia and Slovenia: Journalism Training (1998)

Knight International Journalism Fellow Chris Braithwaite completed nine months of journalism training in Serbia and Slovenia in 1998, partnering with the "Local Press" Media Center.

2009 Professional Development Program for Serbian Editors and Media Managers

2009 Professional Development Program for Serbian Editors

May 25 - June 4, 2009

The International Center for Journalists administered a ten-day professional development program for a group of senior Serbian editors.

Visiting journalists had the unique opportunity to meet with media professionals in the U.S. and participate in in-depth workshops.

Serbia: Building a Business Journalism Dynamo in the Balkans

Miodrag Savic turned the leading independent news agency in Serbia into a business-reporting powerhouse in the Balkans. He introduced many new innovations that have strengthened the agency editorially and financially.

Savic developed teams of aggressive beat reporters and created the first Serbo-Croatian manual of business terminology for them. He launched the country’s only Web site that solicits news tips from citizens across the region. He convinced the agency’s management to institute weekly quality reviews to make sure the editorial staff maintains the high standards set during the fellowship. He also created a mobile news delivery service to inform clients of stories breaking on the wire. This helped attract new business.

Savic, former Belgrade bureau chief for The Associated Press, helped Beta’s reporters to break away from a tradition of accepting official information at face value. That alone has had huge impact. Reporters double checked government-issued statistics showing the country emerging from recession only to discover that the government was using a new method to analyze data that skewed the results. When the reporters reassessed the data comparing apples to apples, they determined that the economy was still in dire straits. Bureau reporters he trained uncovered an increase in injuries on construction sites because of unqualified day laborers. In response, officials announced they would double inspections of construction sites.