Basic Journalism

Apr 92012

Market Research Experts Explain Real-World Data Mining

Whitney Foard Small, Regional Director of Communications for Asia Pacific and Africa of Ford Motor Co., and Tatt Chen, Senior Vice President of Penn Schoen Berland, Asia, were special guest speakers in Professor Lee Miller's Data Mining class on April 9.

Small and Chen, whose firm does consulting work for Ford, talked about how they measure the impact of public relations campaigns and the attitudes of key groups of potential customers.

"Measuring PR can be done," Small said.

Apr 52012

Radio Journalists in Rural South Africa Find a New Way to Report Health News

It was with a bit of misgiving that I recently headed to Limpopo province to work with reporters at the South African Broadcasting Corporation’s regional station. The national office back in Johannesburg was hankering for stories about ordinary people amid constant unrest. The idea was to get reporters out of the main city, Polokwane, and into the field, fields being quite literal since Limpopo is 90% rural and one of the poorest provinces in South Africa.

Polokwane, however, has been a cauldron of political activity – at times, that can be taken literally.

SABC Radio Report: Sheshe Village

Shibu records the sounds of the women working to clear the stream. (Photo by Brenda Wilson)

SABC Radio Report: Sheshe Village

Shibu (with microphone) interviews the women who voluntarily clean the springs in Sheshe village. (Photo by Brenda Wilson)

Apr 42012

'Pakistan is Much More than Osama bin Laden'

Gharida Farooqi, a broadcast reporter from Pakistan, told KSTP-TV in Minneapolis that her country is more complex and dynamic than most Americans understand. Farooqi is participating in the U.S.-Pakistan Professional Partnership in Journalism, a program run by ICFJ designed to dispel myths and build partnerships.

In this 18-minute web chat, she addresses everything from hockey to gay rights.

See video

Argentina: Create Tools to Collect, Analyze and Visualize Data for Investigative Stories

At La Nación, one of Argentina’s leading daily newspapers, Knight International Journalism Fellow Sandra Crucianelli is creating the first team of investigative journalists who can track tax revenues earmarked for the country’s crumbling public services. She is creating a team of data journalists who can extract and analyze information for investigative stories. And as part of this effort, she helped La Nación launch Argentina’s first data blog, where journalists post data-driven stories and invite the public to respond and engage.

Apr 22012

Knight Fellows Create Data Tools to Help Journalists Tell Better Stories

In a region where few journalists know how to find and use data, two new Knight International Journalism Fellows will create a series of tech tools to help reporters in South America analyze material and investigate important stories such as the use of tax money in Argentina and the degradation of the Amazon. The new tools include interactive data blogs and online maps that display complex details in a way that readers and viewers can readily grasp.

See video

Frank Nyakairu, a winner of the Knight International Journalism Award for his investigative reporting on Joseph Kony, gives his take on Invisible Children's KONY 2012 campaign.

Colombia: Getting ready to launch mapping system

Knight International Journalism Fellow Ronnie Lovler, right, moderated a panel on investigative journalism in Colombia during the fifth annual conference of the Consejo de Redaccion in Bogota March 16 and 17. (Photo courtesy of Consejo de Redaccion)