Sharon Moshavi, the president of the International Center for Journalists (ICFJ), recently joined the Ink and Insights podcast for a wide-ranging conversation on the future of journalism and the evolving information ecosystem. The interview, hosted by author and storyteller Sumit Sharma Sameer, touched on the growing role of AI in both enhancing and undermining journalistic work, the importance of audience-centric innovation and why young reporters must build subject-matter and tech fluency to stay resilient in the industry.
Newsrooms globally have begun exploring ways to convert their journalism into different formats using AI: for example, from text articles to videos, podcasts, infographics and more. As they do so, the core challenge isn’t just accuracy – it’s rigor. Journalists strive to get facts right and attribute them clearly, avoid bias, verify claims, and maintain transparency. When AI is used to convert a work of journalism from one form to another, the same rigor may not carry over.
ICFJ President Sharon Moshavi recently joined Interlochen Public Radio News Director Ed Ronco for a public conversation on the state of journalism, hosted by the International Affairs Forum at Northwestern Michigan College. The discussion, part of the forum’s ongoing series focused on global affairs and press freedom, brought together journalists, students and community members from across northern Michigan. Topics included the erosion of trust in media, the collapse of traditional business models, the growing impact of artificial intelligence and the need for innovation in how journalism is practiced and supported.
I worked with Todo Jujuy for eight months, from the start seeking to make clear that implementing AI in the newsroom involved not only the introduction of new technologies but also a cultural shift and a reconfiguration of existing workflows. This was evident to those of us who worked in media as it was being digitized in the early 2000s.